I join your executive team to set marketing direction, tie it to revenue, lead your people and own the outcomes. Not a deck — a hands-on leader who builds, executes and optimizes.
For CEOs, founders and boards who treat marketing as a growth function, not a cost center — in any industry.
When you're not sure who owns the marketing strategy, I bring direction and tie it to revenue.
Your team is ready for senior direction and mentoring to match your momentum.
You see the opportunity and want a practical plan that protects your brand and customers' trust.
A launch, new market or new chapter calls for senior leadership right away.
Ongoing strategic counsel on brand, growth and AI for the CEO and board.
A part-time member of your executive team who owns strategy, leads your people and reports results.
A defined engagement to assess, prioritize and pilot AI across your marketing, with governance built in.
Every engagement is built around clear outcomes and measurable growth, not deliverables for their own sake.
Positioning, audience definition and channel selection tied to revenue goals.
Differentiation and a message your whole company can use.
Systems that reduce churn, grow lifetime value and create advocates.
KPIs, dashboards and quarterly priorities leadership trusts.
Content, predictive analytics and automated journeys, implemented responsibly.
Coaching your marketers so the capability stays after I step back.
Understand your goals, obstacles and a realistic path to growth.
A prioritized strategy with owners, budgets and the metrics we'll be measured by.
Ongoing leadership inside your team, reporting results and adjusting as you grow.
