Marketing Leadership, Redefined

20 Years. One Mission.

I'm Amanda Schneck —
a strategic marketing executive with over two decades of experience helping growth-stage companies, established enterprises, and mission-driven organizations build marketing functions that drive real revenue. My career spans fintech, financial services, AI-driven industries, ecommerce, and regulated markets, giving me a rare cross-sector perspective that most CMOs simply don't have.

As a Fractional Chief Marketing Officer, I embed directly into executive teams — not as an outside consultant handing over a deck, but as a hands-on strategic leader who builds, executes, and optimizes. I've helped organizations define their market positioning, launch customer acquisition engines, scale digital programs, and navigate complex compliance environments — all while developing internal teams that can sustain growth long after our engagement ends.

Built for Growth. Designed for Results.

Marketing Strategy

From brand positioning and go-to-market planning, I build strategies that define your audience, map the competitive landscape, and identify your highest-impact channels — then design end-to-end customer lifecycle systems that reduce churn, increase lifetime value, and turn satisfied customers into brand advocates. Every strategy is tied to clear KPIs and measurable outcomes, so you always know exactly what’s working and where to invest next.

 

 

Artificial Intelligence In Marketing

AI is transforming how brands acquire customers, personalize experiences, and optimize spend. I help organizations identify where AI can create real competitive advantage in their marketing ecosystems — from AI-driven content and predictive analytics to automated customer journeys and performance optimization — and I build the roadmap to implement it responsibly and effectively.

Speaking Engagements & Seminars

Looking for a keynote speaker or workshop facilitator who can deliver more than inspiration? I offer high-impact speaking sessions and customized seminars for executive teams, marketing departments, and industry events — covering AI integration, demand generation, brand strategy, and growth marketing in regulated industries. Every session is tailored to your audience and designed to drive immediate application.

Built to Perform. Designed to Scale.

Great marketing isn't about tactics — it's about alignment. Every engagement starts with understanding where your business is trying to go, what's standing in the way, and what a realistic path to growth looks like. From there, I build the strategy, the systems, and the team capability to get you there.
I work best with CEOs, founders, and boards who are ready to treat marketing as a strategic growth function — not a cost center — and who want a senior leader at the table who can translate vision into execution.

An effective brand strategy starts with understanding the needs and behaviors of consumers.

I help you to develop a marketing plan to engage existing and new customers and provide ongoing support to maintain the strategy’s efficiency. Different markets take well to different strategies—tailoring your marketing efforts to reach various demographics of customers on a familiar level will make the relationships seem more personal.